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Wednesday, March 6, 2024

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Brand P CEO: "Curious about Meenoi's Reasons for Ad Absence Despite Apology" (Advertiser's Perspective)

 

As Meenoi continues to offer explanations regarding the controversy surrounding her absence from the advertisement shoot, Brand P's representative also expressed frustration.

On the 6th, Brand P's representative, Mr. A, vented his feelings in an interview with JTBC Entertainment News team, saying, "We don't want to argue, and we hope for a good resolution. When Meenoi released a new statement, we had many things we wanted to say, but we remained silent."

Meenoi was absent from the cosmetics brand P's advertisement shoot on January 30th. In response, her agency AOMG stated, "There was a discrepancy in understanding the authority to sign the advertising contract between our agency and the artist, resulting in the incident." They also apologized, promising to swiftly recover damages for the advertiser through measures such as returning the deposit and compensation.

However, Meenoi claims she was not properly informed about the contract terms and alleges that her agency forged the contract. Subsequently, a media outlet released messenger conversations between Meenoi and her agency AOMG, suggesting that Meenoi was already aware of the advertising contract and shoot. Despite this, on the 6th, Meenoi reaffirmed her stance during an Instagram live broadcast, stating, "I have never lied." She maintains that there were issues with the advertising terms and that she chose not to attend with the company's permission. However, during the live broadcast, Meenoi did not specify exactly what problems existed with the advertising terms.

Regarding this, Mr. A stated, "Upon reviewing it again, there were no issues with the advertising contract terms. Instead, we felt that AOMG was trying to accommodate the artist and showed consideration." He further expressed, "We had been preparing for this since last summer. We had many meetings with the advertising planning agency, and it was a challenging position to secure. It's very disappointing. Even after the incident, we had conversations with Meenoi and received apologies, but suddenly, we don't understand why this is happening. We are really curious about the reasons."

theqoo

-That brand really messed up by choosing the wrong model.

-It seems like the company suffered a lot of losses, but they're enduring it. I wonder why...

-I feel sorry for that brand...

-That brand must be going through a lot.

- Even the brand representative seems to be enduring losses and trying to make things seem good.

-The talk started last August. It's really absurd that Minoi demanded 100% of the contract fee upfront. In the past, they used to receive 50% before shooting and the rest after, but this time they demanded 100% upfront. It's suspicious. What kind of company gives an advance payment like that? Seriously.

-The brand representative must be really upset.

-Which brand is it... I want to support them by buying their products.

-Where's that P company? Show off the goods for the free marketing you got!!

-Wasn't she the one who cried and confessed their sin during the live broadcast? There was something after all.

-The brand is the biggest victim here. Isn't that brand quite famous?

-I was curious, so I looked up P company. I'll test it at Olive Young later and maybe buy it... sigh.

-What did the company do wrong, seriously?ㅜㅋㅋ

-What excuses will Meenoi's fans come up with now?

-The brand is seriously the most pitiful. They paid the money for the advertisement and ended up like this. Especially the person in charge of hiring Meenoi.

-The brand is the most pitiful. They must have prepared for months, from hiring to conceptualizing, only to fail on the day of the shoot.

-If it were me, I'd really want to quit my job.

-I've used Paparecipe, and it's good... The CEO seems like a good person. I hope things go well for them.

-So, shouldn't they clearly state which part of the contract was strange and what issues they had with the distribution?

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