Tuesday, February 10, 2026

Jeon Jongseo belatedly registers her separate agency after three years

SOURCE: [단독] 전종서, 별도 기획사 3년만에 '늑장 등록'

It has been revealed that actress Jeon Jongseo registered her independent agency as a public culture and arts management business after a significant delay. However, her agency drew a clear line between this case and recent 'tax evasion allegations' involving stars and their one-person agencies.

On the 10th, it was confirmed that Jeon Jongseo registered 'Summer Co., Ltd.,' which she founded in June 2022, as a public culture and arts management business on the 4th. This marks a 'late registration' for nearly about 3 years and 8 months after the company was founded. Jeon Jongseo serves as the CEO, while her boyfriend, Director Lee Chunghyun, is listed as the internal director of the company.

The company listed its business purposes as: ▲ film and drama content production, development, distribution, and agency services ▲actor entertainment and management ▲ rental of film and broadcast equipment and facilities ▲ content planning and sales.

Under current law, registration as a public culture and arts planning business is required to operate a management agency. It is assumed that Jeon Jongseo registered her company belatedly because she just learned this requirement.

Regarding this, her agency ANDMARQ stated that the delayed registration has nothing to do with 'intentional hiding' or 'tax evasion.'

A representative from ANDMARQ stated, "Summer was established to form a partnership between an actress and a director to plan projects together. In fact, Director Lee Chunghyun's directing and screenwriting contracts, as well as MV production back in 2024, were carried out through this company."

Regarding the late registration, the representative added, "Since management was not the company's main business, we didn't realize we needed to register it at first. After becoming aware of related issues recently, we corrected the matter."

They also explained that this case is completely unrelated to the recent controversies about stars using separate companies for tax evasion (or tax avoidance). The representative said, "Jeon Jongseo has nothing to do with the tax avoidance or evasion issues. After signing an exclusive contract with ANDMARQ, all income from her entertainment activities has been paid directly to the actress personally."

Lawyer Noh Jongeon, CEO and lawyer at Law Firm Jonjae, commented, "Recently, many stars have established one-person agencies but didn't register it because they're inexperienced or lack the knowledge of legal procedures. This belated registration, which is related to her inexperience, is very regretful."

TOP COMMENTS:

1. [+513][-4] So basically everyone in the entertainment industry was making backdoor loopholes to embezzle money and evade taxesㅋㅋ

2. [+460][-2] Guess they were nervous all this time. What are they going to do now that it looks like they got caught?

3. [+399][-1] Alright~ Let’s start a deep investigation and shake out all the dust.

4. [+49][-1] There have been so many articles about this for years. I wonder how many empty-headed celebrities still haven’t even registered yet?

5. [+33][-1] If it’s not for saving money on taxes(?), there’s no reason to start a one-person agencyㅋㅋㅋ I mean... Do you know how much hassle it is to set up a company...?ㅋㅋㅋ