As the legal dispute between NewJeans and their agency, ADOR, is awaiting a verdict, ADOR's former CEO Min Heejin, also known as 'NewJeans' mother',has established a new entertainment agency.
According to SPOTV News on the 24th, ADOR's former CEO Min Heejin has established a new entertainment agency called OOAK Co., Ltd, and completed the corporate registration on the 16th.
The company is registered for business purposed including celebrity management, music production and distribution, event planning, and brand management. Min Heejin is listed as an interna director.
OOAK is located near Sinsa-dong, Gangnam-gu, Seoul. The building is currently under construction.
This is Min Heejin's first official move since her departure from ADOR. This fueled speculation that Min Heejin is preparing for life after NewJeans' lawsuit.
The court is expected to deliver its first trial verdict on the 30th regarding ADOR’s suit to confirm the validity of NewJeans’ exclusive contracts. If the court sides with NewJeans in the first trial, the members could move to Min Heejin's new company, OOAK. However, since NewJeans has already lost both preliminary injunction lawsuits, the result of the first trial can't be viewed optimistically.
NewJeans' member attempted to promote independently under the new group name NJZ, but got prohibited by the court. The court ruled that if NewJeans pursue independent activities, they would each owe 1 billion KRW per violation.
Despite two rounds of meditation, ADOR and NewJeans failed to reach an agreement. The members submitted a petition to the court, stating, "Telling us to return to ADOR is like telling a bullying victim to go back to where the perpetrator is."
[+555][-87] I only feel bad for the girls... Tsk tsk.
[+422][-99] NewJeans must be so confusedㅋㅋㅋㅋㅋㅋ
[+386][-95] The entertainment industry is just like a jungle. What a waste of NewJeans...
[+110][-109] Ever since Bang Sihyuk created copycat idols and ruined NewJeans, K-pop is not worth listening to anymore.
[+103][-96] So if Bang Sihyuk goes to prison, will everything finally be right again?
[+99][-103] I don't know about Min Heejin's case, but the fact that the investigation found nothing is impressive. Respect. Also, there's another scoop that just broke in the entertainment industry right now. Just search '9262 girl group Kwak Yooyeon' on Google and see what comes up. Only for adults, though. You'll understand why the entertainment industry is nothing different from animal kingdomㄷㄷ
[+97][-93] I'm rooting for her.
[+89][-88] Last summer wasn't refreshing because NewJeans wasn't there.
[+78][-77] Mini-jeans~~ I trust you. I'm looking forward to this.
