The No. 1 Korean entertainment company in the domestic market, HYBE, has become an ugly duckling in the industry. K-pop fandoms and even other entertainment industry professionals have turned against them, but HYBE seems to be adopting a passive attitude, waiting for time to solve the problem rather than addressing it directly.
(Cont'd)
It's also clear that the agency officials mentioned in the document are uncomfortable with the issue. One official said, "It is beyond absurd and deeply disappointing to think that HYBE, the industry's number one company, created such a lowly document and shared it. Although HYBE said they would apologize to the agencies mentioned in the document, no action has been taken. It seems they are trying to brush it off because it's a difficult issue to confirm."
Another industry insider said, "The Kpop scene has been criticized for commercializing idols, and efforts made to create a better environment become meaningless after HYBE's document was released to the public. The fact that it was shared for a long time without internal criticism shows the values of HYBE."
They continued, "HYBE artists have significant influence, so there might still be demand for challenges or joint stages. However, if I think about how they will evaluate our artists to boost their own position, it's really chilling. There's already a growing sentiment in the industry that we should avoid contact with HYBE," adding, "I hope the entire Kpop scene is not devalued as a low-quality group or culture because of HYBE's document."
https://m.entertain.naver.com/article/119/0002890317
-?? Didn't they say they already apologized? These bastards always lie whenever they open their mouths.
-They really didn't apologize??
-These liars. Look at them pretending not to know and acting like that.
-I freaking hate HYBE.
-Look at HYBE and all their bullshit. We really need to boycott them for real.
-They probably just apologized to their own labels.
-They probably think they can just bury this quietlyㅋㅋ
-I knew this would happen.
-Trashy bastards. Let's not get involved with that company.
-I bet they're just waiting for the issue to calm down. This is exactly why more of their reports need to be leaked.
-Please avoid that company. Don't engage with them.
-I expected this to happen.
-If my faves do any challenges with HYBE's idols, I'll seriously send a protest truck.
-I'm not even f*cking surprised.
-What the heck?? They said they apologized right away after the articles came out.
-Just apologize, won't you? Crazy bastards.
-What, they still haven’t apologized??